Yellow Beauty, Kind to your skin and the planet

The challenge

Yellow Beauty’s mission is simple: harness the power of turmeric for skincare that’s good for you and the planet. But their website wasn’t fully reflecting their ethos—it needed a more seamless shopping experience, stronger brand storytelling, and a design that felt as vibrant as their products.

The solution

We reimagined Yellow Beauty’s site with warmth and clarity. A refined colour palette, airy layouts, and a smoother navigation flow brought their story and products to the forefront. The result? A digital experience as fresh and radiant as the skin they help nourish.

The impact

  • Improved UX: A more intuitive shopping experience for higher conversions
  • Stronger Brand Presence: A site that fully embodies Yellow Beauty’s mission and aesthetic
  • Better Engagement: Refined product storytelling that connects with conscious consumers
See it in action yellowbeauty.com See it in action yellowbeauty.com

What we did

  • Packaging Design
  • UX Strategy
  • CRO Optimization
  • Copywriting
  • High-Fidelity Design
  • Full Stack Development
  • Quality Assurance Testing
  • Post-Launch Support

Tech stack

Figma
Shopify
Klaviyo
Rebuy
Smartrr

See it in action yellowbeauty.com See it in action yellowbeauty.com

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