project overview

Elavi

CaseStudy Overview 5d125624 9ff2 48d8 954b b91589983847
Watch Testimonial
Back To Project Overview

  • Brief

    Elavi has built a loyal following around snacks that don't ask you to compromise, and they're taking that momentum into new retail doors. They needed a website as craveable as the product: one that converts browsers into buyers and holds its own across every channel.

  • Approach

    The new site leads with appetite appeal and brand confidence, balancing punchy copy with clean, shoppable layouts. Intuitive flows move visitors from discovery to checkout without friction, while social proof and educational content reinforce why Elavi is worth reaching for.

  • Scope

    • Ecom UX/UI Design
    • CRO Optimization
    • Conversion Copywriting
    • Site Architecture
    • Shopify Development
    • Ecom Merchandising
    • Quality Assurance Testing
    • Post-Launch Support
60 DAYS POST LAUNCH:
↑25%

conversion
rate

↑76%

total
Orders

icon 1
6
icon 2
5
icon 3
5
icon 4
6
view project overview
elavi Rectangle
Hero Before
Hero After
elavi Featured Images 9

“Otherhalf was able to marry together the design and ecom strategy beautifully. I came to them with a lot of ideas, and they were able to bring it to life, and then some.”

Michelle Razavi
Founder & CEO of Elavi

Naturally, website designs evolve over time.

View the original project we handed off.

Mobile
Desktop
elavi Frame 3235
Before
After
Frame new 1000003235
Before
After
elavi new Frame 2

Powered by the tools and partners we trust

figma logo
shopigy logo
klaviyo logo
Junip
rebuy
6
figma logo
shopigy logo
klaviyo logo
Junip
rebuy
6

Featured Projects

View All
Rectangle 4529 1 5c53be85 5682 4ae8 86df 50e9d18b8c19

Halfday

  • Site Architecture
  • Conversion Copywriting
  • Ecom UX/UI Design
  • Shopify Development
View Project
Rectangle 4529 1

Big Ass Luxuries

  • Visual Identity Refresh
  • Ecom Merchandising
  • Ecom UX/UI Design
  • Shopify Development
View Project
Rectangle 4529 2

Kiyoko

  • Visual Identity Refresh
  • Ecom Merchandising
  • Ecom UX/UI Design
  • Shopify Development
View Project
bish Default Featured Image

Bish

  • Ecom UX/UI Design
  • Ecom Merchandising
  • Conversion Copywriting
  • Full Stack Development
View Project
Default Featured Image 3386629f 0fce 4a69 a217 d4fbb76b1d92

Elavi

  • Conversion Copywriting
  • Ecom Merchandising
  • Ecom UX/UI Design
  • Shopify Development
View Project
junkless Featured Image

Junkless

  • Site Architecture
  • Conversion Copywriting
  • Ecom UX/UI Design
  • Shopify Development
View Project

Phoenix

  • Art Direction
  • Creative Direction
  • Rebrand
  • Conversion Copywriting
View Project