project overview

Kiyoko

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(1 Happy Client)

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  • Brief

    With a growing community and a strong social presence, Kiyoko was ready to bring their digital experience up to the level of their brand. They needed a refreshed identity and website that could educate, convert, and deepen connection while staying true to Kiyoko’s calm, modern aesthetic.

  • Approach

    Updated colors and typography brought renewed warmth and sophistication to Kiyoko's visual identity. The new website features clean layouts, intuitive flows, and purposeful CTAs that guide visitors from discovery to checkout. UGC and educational content are woven throughout to surface community, expertise, and trust.

  • Scope

    • Brand Refresh
    • Ecom UX/UI Design
    • CRO Optimization
    • Conversion Copywriting
    • Site Architecture
    • Shopify Development
    • Quality Assurance Testing
    • Post-Launch Support
30 Days Post Launch:
↑13%

Conversion
Rate

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40
icon 2
17
icon 3
61
icon 4
28
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“Otherhalf is responsive, detail-oriented, and consistently goes above and beyond to deliver high-quality work.
What stood out most was how collaborative & organized they were. Truly felt like an extension of our team!”

Kevin Sun
CEO at Kiyoko Beauty

Naturally, website designs evolve over time.

View the original project we handed off.

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After
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